Educational guide Faculty or Arts |
english |
Publicity and Public Relations (2001) |
Subjects |
STRUCTURE OF ADVERTISING COMMUNICATION |
Planning |
IDENTIFYING DATA | 2012_13 |
Subject | STRUCTURE OF ADVERTISING COMMUNICATION | Code | 12112018 | |||||
Study programme |
|
Cycle | 2nd | |||||
Descriptors | Credits | Theory credits | Practical credits | Type | Year | Period | ||
12 | 6 | 6 | Core | Fifth | Annual |
Competences | Learning aims | Contents |
Planning | Methodologies | Personalized attention |
Assessment | Sources of information | Recommendations |
Methodologies :: Tests | |||||||||
Competences | (*) Class hours | Hours outside the classroom | (**) Total hours | ||||||
Introductory activities |
|
5 | 0 | 5 | |||||
Lecture |
|
45 | 30 | 75 | |||||
Assignments |
|
50 | 120 | 170 | |||||
Personal tuition |
|
50 | 0 | 50 | |||||
(*) On e-learning, hours of virtual attendance of the teacher. (**) The information in the planning table is for guidance only and does not take into account the heterogeneity of the students. |