2013_14
Educational guide 
Faculty of Arts
A A 
english 
Graduate in Publicity and Public Relations (2009)
 Subjects

First Year
CodeNamePeriodTypeCredits
12224008 HISTORY OF THE CONTEMPORARY WORLD First
Basic Course 6
12224001 SOCIAL STRUCTURE AND CHANGE First
Basic Course 6
12224002 THE LEGAL CODE AND THE POLITICAL SYSTEM First
Basic Course 6
12224004 THEORIES OF COMMUNICATION First
Basic Course 6
12224009 CORRENTS ESTÈTICS CONTEMPORANIS EN COMUNICACIÓ Second
Basic Course 6
12224003 INTRODUCTION TO PSYCHOLOGY Second
Basic Course 6
12224005 PUBLIC OPINION Second
Basic Course 6
12224006 AUDIOVISUAL AND INTERNET TECHNOLOGY Annual
Basic Course 9
12224007 THE ORAL AND WRITTEN LANGUAGE STANDARD (CATALAN) Annual
Basic Course 9
12224010 THE ORAL AND WRITTEN LANGUAGE STANDARD (SPANISH) Annual
Basic Course 9
Second Year
CodeNamePeriodTypeCredits
12224102 ORAL COMMUNICATION AND EXPRESSION First
Compulsory 6
12224106 FUNDAMENTALS OF ADVERTISING COMMUNICATION AND PUBLIC RELATIONS Annual
Compulsory 9
12224104 FUNDAMENTALS OF JOURNALISM Annual
Compulsory 9
12224107 GRAPHIC DESIGN AND MUTIMEDIA Annual
Compulsory 9
12224105 HISTORY AND STRUCTURE OF COMMUNICATION Annual
Compulsory 9
12224101 INTRODUCTION TO ECONOMICS AND BUSINESS Annual
Compulsory 9
12224103 THEORY AND TECHNIQUE OF AUDIOVISUAL LANGUAGE Annual
Compulsory 9
Third Year
CodeNamePeriodTypeCredits
12224110 CITIZENSHIP First
Compulsory 6
12224115 CORPORATE COMMUNICATION AND IMAGE First
Compulsory 6
12224108 IMAGE THEORY First
Compulsory 6
12224113 MARKETING AND COMMUNICATION TECHNIQUES First
Compulsory 6
12224109 COMMUNICATION LAW Second
Compulsory 6
12224116 DIRECTING ACCOUNTS IN ADRTSIG AND PUBLIC RELATIONS Second
Compulsory 6
12224114 RESOURCE PLANNING Second
Compulsory 6
12224111 ADVERTISING CREATIVITY Annual
Compulsory 9
12224112 PUBLIC RELATIONS TECHNIQUES Annual
Compulsory 9
Fourth Year
CodeNamePeriodTypeCredits
12224401 WORK PLACEMENT Annual
Compulsory work placement 12
12224301 BACHELOR'S DEGREE FINAL PROJECT Only annual
Course project 12
Optional
CodeNamePeriodTypeCredits
12224203 CREATINE WRITING First
Optional 6
12224206 GLOBALIZATION, CULTURE AND SOCIETY First
Optional 6
12224202 LEGISLATING AND MANAGING CONTENT First
Optional 6
12224211 MANAGING EVENTS AND PROTOCOL First
Optional 6
12224216 RELATIONS WITH THE MEDIA First
Optional 6
12224215 SPONSORSHIP AND PATRONAGE First
Optional 6
12224204 BODY LANGUAGE AND NON-VERBAL COMMUNICATION Second
Optional 6
12224214 DIRECT AND INTERACTIVE MARKETING Second
Optional 6
12224205 DOCUMENTARY AND ADVERTISING PHOTOGRAPHY Second
Optional 6
12224221 GENDER AMD COMMUNICATION Second
Optional 6
12224213 MARKET RESEARCH Second
Optional 6
12224218 STUDIES IN THE FRAME OF MOBILITY AGREEMENTS Annual
Second
Optional 6