| Educational guide Faculty of Arts |
english |
| Strategic Communication (2020) |
 Competences |
| Type A | Code | Competences Specific |
| A1 | Master advanced, theoretical and methodological concepts for professional positions in the field of strategic communication in organisational environments. | |
| A2 | Identify, interpret and assess informative and communicative processes in business, political, cultural and social organisations. | |
| A3 | Analyse and assess the impact of the new technologies, digital environments and network communication on organisations. | |
| A4 | Develop and manage effective, efficient and proper communication strategies for a wide variety of organisations and master the main concepts for planning them in multi-disciplinary teams. | |
| A5 | Undertake work and research projects in the field of communication with full understanding of the underlying theory and methodologies and of the positive impact that the results need to have a on society. |
| Type B | Code | Competences Transversal |
| CT1 | Solve complex problems critically, creatively and innovatively in multidisciplinary contexts. | |
| CT2 | Develop abilities to manage their professional career. | |
| CT3 | Apply ethical principles and social responsibility as a citizen and a professional. |
| Type C | Code | Competences Nuclear |
