| Educational guide Faculty of Business and Economics |
english |
| Bachelor's Degree in Business Administration and Management (2009) |
 Subjects |
| THE FUNDAMENTALS OF MARKETING |
| Methodologies |
| IDENTIFYING DATA | 2018_19 |
| Subject | THE FUNDAMENTALS OF MARKETING | Code | 16214114 | |||||
| Study programme |
|
Cycle | 1st | |||||
| Descriptors | Credits | Type | Year | Period | ||||
| 6 | Compulsory | Second | 1Q |
|||||
| Competences | Learning outcomes | Contents |
| Planning | Methodologies | Personalized attention |
| Assessment | Sources of information | Recommendations |
| Description | |
| Introductory activities | Introductory class, day 1 |
| Lecture | Formal lectures |
| Presentations / oral communications | Student presentations |
| Supervision | We call them 'working sessions' where you will be able to advance the work on your group project under the close suervision of the professor. |
| Seminars | These are four practical sessions based around 4 documentaries, 3 of which are directly related to the three project group pieces of work |
| Personal attention | Come and see me in my office or beofre or after the class, in the classroom. Drop by anywatime but if you want to make sure I'm available first, then send an email to gerard.ryan@urv.cat |
