| Educational guide School of Chemical Engineering |
english |
| Technology and Engineering Management (2017) |
 Subjects |
| COMMUNICATION AND NEGOTIATION |
| Contents |
| IDENTIFYING DATA | 2020_21 |
| Subject | COMMUNICATION AND NEGOTIATION | Code | 20725108 | |||||
| Study programme |
|
Cycle | 2nd | |||||
| Descriptors | Credits | Type | Year | Period | ||||
| 3 | Compulsory | First | 1Q |
|||||
| Competences | Learning outcomes | Contents |
| Planning | Methodologies | Personalized attention |
| Assessment | Sources of information | Recommendations |
| Topic | Sub-topic |
| 1. Communication as an active to manage reputations of a technology businesses |
a. Concept of communication and publics |
| 2. General communication with several publics. From internal to external communication | a. Internal communication b. Media relations c. Consumer communication d. Digital communication |
| 3. Advanced negotiation techniques and international communication | a. Oral skills b. International culture |
| 4. Risk and crisis communication of innovative businesses |
