IDENTIFYING DATA | 2019_20 | ||||||||||
Subject (*) | COMMUNICATION TECHNIQUES AND SALES | Code | 16214213 | ||||||||
Study programme |
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Cycle | 1st | ||||||||
Descriptors | Credits | Type | Year | Period | |||||||
6 | Optional | ||||||||||
Language |
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Department | Business Management |
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Coordinator |
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xavier.arnavat@urv.cat xavier.molina@urv.cat |
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Lecturers |
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Web | |||||||||||
General description and relevant information | Assignatura introductòria al mix de comunicació de màrqueting (publicitat, promoció de vendes, relacions públiques, màrqueting directe i venda personal). |
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation. |