IDENTIFYING DATA 2012_13
Subject (*) COMPANY ORGANIZATION Code 16234003
Study programme
Degree of Business Administration and Management (Terres de l'Ebre) (2009)
Cycle 1st
Descriptors Credits Type Year Period
6 Basic Course First Second
Language
Català
Department Gestió d'Empreses
Coordinator
LÓPEZ PANISELLO, MA. BELÉN
GALIANA LLASAT, PABLO FERNANDO
E-mail pau.galiana@urv.cat
Lecturers
GALIANA LLASAT, PABLO FERNANDO
Web
General description and relevant information Introducció als conceptes d'empresa i empresari. Ubicar l'empresa en un entorn on la competitivitat és determinant a l'hora de prendre decisions. Aproximació als subsistemes empresarials: conceptes i mètodes inicials.

Competences
Type A Code Competences Specific
 A4 Students understand the nature of companies or other private or public institutions and how they work. They are also familiar with their functional areas, and understand their competitive and institutional field and strategic dimension.
Type B Code Competences Transversal
 B4 Autonomy, responsibility and initiative
 B6 Clear and effective communication of information, ideas, problems and solutions in public or a specific technical field
Type C Code Competences Nuclear
 C4 Be able to express themselves correctly both orally and in writing in one of the two official languages of the URV

Learning outcomes
Type A Code Learning outcomes
 A4 Sap analitzar la influència de l'entorn sobre l'empresa.
Coneix el concepte d'empresa i el d'empresari.
Sap explicar el concepte de competitivitat empresarial.
Type B Code Learning outcomes
 B4 Present results in the appropriate way in accordance with the bibliography provided and before the deadline.
 B6 Intervene effectively and convey relevant information.
Draft documents with the appropriate format, content, structure, language accuracy and register, and illustrate concepts using the appropriate conventions: formats, titles, footnotes, captions, etc.
Type C Code Learning outcomes
 C4 Produce well structured, clear and effective oral texts.
Produce well-structured, clear and rich written texts

Contents
Topic Sub-topic
CHAPTER 1. COMPANY AND MANAGER


1.1. The company and the economic system
1.2. Functions of the company
1.3. The definition of company
1.4. Types of companies
1.5. The business planning process
CHAPTER 2. COMPANY SUBUNITS 2.1. Company subunits
2.2. Management
2.3. Operations
2.4. Comercial
2.5. Human Resources
2.6. Investment and Financing
CHAPTER 3. THE ENVIRONMENT OF MANAGING 3.1. What is environmental analysis?
3.2. Identifying environmental factors
3.3. Strategy as a plan that guides companies
3.4. Stakeholders
3.5. Managing ethical and social responsibility
CHAPTER 4. BUSINESS COMPETITIVENESS 4.1. Key terms and concepts
4.2. Competitive forces
4.3. Competitive advantage and strategy
4.4. Competitive industry environment analysis
4.5. Resources and capabilities


Planning
Methodologies  ::  Tests
  Competences (*) Class hours
Hours outside the classroom
(**) Total hours
Introductory activities
2 0 2
Lecture
A2
A5
35 0 35
Assignments
A2
A5
B4
C4
2 20 22
Previous studies
A2
A5
B4
B6
C4
2 50 52
Practicums/Case studies
A2
A5
B4
B6
C4
12 0 12
Problem solving, classroom exercises
A2
A5
B4
B6
2 0 2
Personal tuition
A2
A5
B4
B6
C4
2 0 2
 
Mixed tests
A4
B4
B6
C4
3 20 23
 
(*) On e-learning, hours of virtual attendance of the teacher.
(**) The information in the planning table is for guidance only and does not take into account the heterogeneity of the students.

Methodologies
Methodologies
  Description
Introductory activities Activitats encaminades a prendre contacte i a recollir informació dels alumnes i presentació de l’assignatura.
Lecture Exposició dels continguts de l'assignatura.
Assignments Activities designed to make contact with students, collect information from them and introduce the subject.
Previous studies Compilation and reading of documentation, proposed solutions for the exercises the student has to do in the laboratory.
Practicums/Case studies Plantejament d’una situació (real o simulada) en la que ha de treballar l’estudiant per donar una solució argumentada al tema, resoldre una sèrie de preguntes concretes o realitzar una reflexió global.
Problem solving, classroom exercises Formulation, analysis, resolution and debate of a problem or exercise related to the topic of the subject.
Personal tuition Utilització de les hores d'atenció a l'estudiant per resoldre qüestions i dubtes concrets.

Personalized attention
Description
During the implementation of the practices, the students take the appropriate tutoritzacions by teachers, both in the classroom and outside the classroom. The hours of tutoring in teacher's office will be communicated to students at the beginning of the course.

Assessment
Methodologies Competences Description Weight        
Assignments
A2
A5
B4
C4
There will be an assignment throughout the course. Be prepared in groups. 25%
Mixed tests
A4
B4
B6
C4
Es realitzaran dues proves mixtes amb preguntes teòriques i pràctiques. Les proves inclouran un test de teoria i pràctica així como una pregunta pràctica a desenvolupar. La primera prova es realitzarà a meitat del curs. La segona prova tindrà lloc a la data oficial del examen final i inclourà tots el continguts de l'assignatura. El pes de la primera prova en la nota final és del 15% i el de la segona del 60%. 75%
Others  
 
Other comments and second exam session

Segona convocatòria: L'examen de la segona convocatòria constarà de dos parts: teòrica i pràctica. La part teòrica inclourà preguntes tipus test. La pràctica inclourà exercicis, preguntes curtes, casos, etc. En la qualificació de l'examen, el pes de la teoria serà del 50% i el de la pràctica, el 50% restant. No es tindran en compte les activitats realitzades durant el curs.


Sources of information

Basic

FARHAD ANALOUI and AZHDAR KARAMI: Strategic Management in Small and Medium Enterprises, Thomson, GB, 2003

SCHERMERHORN, JOHN R.: Introduction to management (ISE). John Wiley & Sons. 2009

Complementary , , ,

BUENO CAMPOS, E.: Curso básico de economía de la empresa: un enfoque de organización. Pirámide, Madrid, 2002.

CASTILLO CLAVERO, A.M. (Dir. y Coord.): Introducción a la economía y administración de empresas. Pirámide, Madrid, 2003.

FLEISHER, CRAIG S. AND BENSOUSSAN, BABETTE: Busines and competitive analysis: effective application of new and classic methods. Financial Times Prentice Hall. 2007

ROBBINS, STEPHEN AND COULTER, MARY: Management. Pearson-Prentice Hall. 2008

STAIB, ROBERT: Business management and environmental stewardship: environmental thinking as a prelude to management action. Palgrave Macmillan. 2009

WILLIAMS, CHUCK: Principles of management. South Western. 2009

 

Bibliografy- exercicies:

GARCÍA DEL JUNCO, J. y CASANUEVA ROCHA, C. (Coord. y Dir.) (2000): Prácticas de la gestión empresarial, McGraw-Hill, Madrid.

GARCÍA MORENO, S.; NÁJERA SÁNCHEZ, J. J. y RICO GARCÍA, M. G. (2001): Organización y administración de empresas. Una visión práctica, ESIC, Madrid.

HERNÁNDEZ ORTIZ, M. J. (Coord.): Casos prácticos de administración y organización de empresas. Pirámide, Madrid, 2000.

MARTÍN, E.; GALÁN, J. L.; BARROSO, C. y COSSIO, J.: Problemas de economía de la empresa. Pirámide, Madrid, 1996.

PÉREZ GOROSTEGUI, E.: Economía de la empresa aplicada. Pirámide, Madrid, 1990.

Recommendations


(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation.