Educational guide Faculty of Business and Economics |
english |
Double degree in Business Admin. and Manag. and Tech. for Developing Web... |
Subjects |
THE FUNDAMENTALS OF MARKETING |
Recommendations |
IDENTIFYING DATA | 2021_22 |
Subject | THE FUNDAMENTALS OF MARKETING | Code | 16924104 | |||||
Study programme |
|
Cycle | 1st | |||||
Descriptors | Credits | Type | Year | Period | ||||
6 | Compulsory | Second | 1Q |
Competences | Learning outcomes | Contents |
Planning | Methodologies | Personalized attention |
Assessment | Sources of information | Recommendations |
Subjects that continue the syllabus | ||
|
Other comments | |
This is the introductory subject in marketing. Watch TV, read the newspapers, watch the ads, go to the supermarket, look around, being aware of being a consumer. |