| Educational guide Faculty of Arts |
english |
| Bachelor's Degree in Journalism (2009) |
 Subjects |
| FUNDAMENTALS OF ADVERTISING COMMUNICATION AND PUBLIC RELATIONS |
| Methodologies |
| IDENTIFYING DATA | 2023_24 |
| Subject | FUNDAMENTALS OF ADVERTISING COMMUNICATION AND PUBLIC RELATIONS | Code | 12244106 | |||||
| Study programme |
|
Cycle | 1st | |||||
| Descriptors | Credits | Type | Year | Period | ||||
| 9 | Compulsory | Second | AN |
|||||
| Competences | Learning outcomes | Contents |
| Planning | Methodologies | Personalized attention |
| Assessment | Sources of information | Recommendations |
| Description | |
| Introductory activities | The professors will explain what the subject will consist of. |
| Personal attention | Students can contact the professors for any questions or clarifications and they will receive personalized attention. |
| Lecture | The subject is composed of weekly theoretical classes that correspond to the syllabus. The content taught by the professors in these sessions will be completed by the students and evaluated in the quarterly tests. |
| Laboratory practicals | There will be group or individual practices that will begin by working in class. |
| Presentations / oral communications | Part of the syllabus will be worked on from group exhibitions at classroom. |
