2011_12
Educational guide 
Faculty of Economics and Business
A A 
 
 
Graduate in Finances and Accounting
 Subjects
  COMPANY ORGANIZATION
   Contents
Topic Sub-topic
CHAPTER 1. COMPANY AND MANAGER


1.1. The company and the economic system
1.2. Functions of the company
1.3. The definition of company
1.4. Types of companies
1.5. The business planning process
CHAPTER 2. COMPANY SUBUNITS 2.1. Company subunits
2.2. Management
2.3. Operations
2.4. Comercial
2.5. Human Resources
2.6. Investment and Financing
CHAPTER 3. THE ENVIRONMENT OF MANAGING 3.1. What is environmental analysis?
3.2. Identifying environmental factors
3.3. Strategy as a plan that guides companies
3.4. Stakeholders
3.5. Managing ethical and social responsibility
CHAPTER 4. BUSINESS COMPETITIVENESS 4.1. Key terms and concepts
4.2. Competitive forces
4.3. Competitive advantage and strategy
4.4. Competitive industry environment analysis
4.5. Resources and capabilities