2023_24
Educational guide 
Faculty of Business and Economics
A A A 
english 
Bachelor's Degree in Finances and Accounting
 Subjects
  MARKETING
IDENTIFYING DATA 2023_24
Subject (*) MARKETING Code 16204118
Study programme
Bachelor's Degree in Finances and Accounting
 Cycle 1st
Descriptors Credits Type Year Period Exam timetables and dates
6 Compulsory Second 1Q
Modality and teaching language See working groups
Prerequisites
Department Business Management
Coordinator
ARNAVAT CARBALLIDO, FRANCESC XAVIER
GENÉ ALBESA, JAUME
 E-mail jaume.gene@urv.cat
xavier.arnavat@urv.cat
gustavo.cuadrado@urv.cat
Lecturers
GENÉ ALBESA, JAUME
ARNAVAT CARBALLIDO, FRANCESC XAVIER
CUADRADO MOYA, GUSTAVO
Web
General description and relevant information
DESCRIPCIÓ GENERAL DE LA ASSIGNATURA

L'objectiu d'aquesta assignatura es donar a conèixer els fonaments de la disciplina del marketing a l'estudiant que entra en contacte amb ella per primer cop.                                                                                       
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation.