| Educational guide Faculty of Business and Economics |
english |
| Bachelor's Degree in Business Administration and Management (2009) |
 Subjects |
| COMMUNICATION TECHNIQUES AND SALES |
 
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| IDENTIFYING DATA | 2023_24 | |||||||||||||||||
| Subject (*) | COMMUNICATION TECHNIQUES AND SALES | Code | 16214213 | |||||||||||||||
| Study programme |
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Cycle | 1st | |||||||||||||||
| Descriptors | Credits | Type | Year | Period | Exam timetables and dates | |||||||||||||
| 6 | Optional | Third | 2Q |
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| Modality and teaching language | See working groups | |||||||||||||||||
| Prerequisites | ||||||||||||||||||
| Department | Business Management |
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| Coordinator |
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xavier.arnavat@urv.cat esther.benet@urv.cat |
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| Lecturers |
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| General description and relevant information |
Assignatura introductòria a la comunicació i al mix de comunicació de màrqueting (publicitat, promoció de vendes, relacions públiques, màrqueting directe i venda personal). |
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| Es recomana cursar aquesta optativa a 3r curs (Menció en Màrqueting) | ||||||||||||||||||
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| (*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation. | ||||||||||||||||||
