| Educational guide Faculty of Business and Economics |
english |
| International Markets (2016) |
 Subjects |
| INTERNATIONALISATION STRATEGIES |
| Sources of information |
| IDENTIFYING DATA | 2017_18 |
| Subject | INTERNATIONALISATION STRATEGIES | Code | 16675104 | |||||
| Study programme |
|
Cycle | 2nd | |||||
| Descriptors | Credits | Type | Year | Period | ||||
| 3 | Compulsory | First | 1Q |
|||||
| Competences | Learning outcomes | Contents |
| Planning | Methodologies | Personalized attention |
| Assessment | Sources of information | Recommendations |
| Basic |
Pla Barber, José & León Darder, Fidel, Dirección de Empresas Internacionales, ,
Barlett, Christopher & Ghostal, Sumantra, Transnational management: text, cases, and readings in corss-border management, , |
| Complementary |
Gooderham, Paul & Nordhaug Odd , International Management: Cross-Boundary Challenges , ,
Cullen, John & Parboteeah, K. , Multinational Management: A strategic Approach , , |
